|
|
What is the easiest way to increase your sales/profits? Increasing your business boils down to three fundamentals.
Most traditional photography studios have known for years that there are three essential ways of growing your business:
1. Create fresh ways of bringing new clients into your business. ...more
|
|
|
What's the fastest way to success? Find a mentor.
And not just any mentor; but someone who's "been there, done that". In every industry there are always people that have achieved what you are hoping to achieve yourself. The key to success if finding those mentors, and following what they did. Mimic their actions and you have a sure-fire way to the top....more
|
|
|
Getting repeat business from your client base is easier than you think. It just takes a few minutes of your time.
The art of a thank you note has almost disappeared. And yet it is so powerful in today’s business market. People like being appreciated. They like being acknowledged for the business they bring to you. And they are more likely to give an encore performance if they know you value their business. ...more
|
|
|
Every website has a home page, the first page of your website that pulls the entire site together. It is where all navigation originates. And it’s where you direct your viewers to different pages throughout your site....more
|
|
|
Referrals are the lifeline of your photography business. Getting referrals provides qualified people that already have emotional ties to you. What could be better?
Many businesses get referrals by accident. They satisfy their clients needs, and the client refers their friends back to the business. But that isn’t a formal system. If a business currently gets 100 referrals a year by accident, imagine what it could be if a formal system was put into place! (Multiply those 100 referrals by 10, 100 or even 1000%!) ...more
|
|
|
Get ideas on how to package products together for extra profits, and when and where to charge more.
It all comes down to giving your client a better end result. Your business caters to providing the ultimate benefit to your client: memories of an exciting day or of one particular point in time. That day can never take place again, so memories are all that remains. Play with that emotion. ...more
|
|
|
Working in a virtual environment takes a different thought process than the standard brick and mortar business. When your business can exist anywhere in the world, how do you talk to your potential clients?
If you work in Los Angeles, and your potential client contacts you from New York, you can’t meet for coffee the next morning. ...more
|
|
|
Recommendations are by far the most valuable form of marketing. If your friend has recently gone to the movies, loved it, and recommended it to you, wouldn’t that be the first movie you pick on your next outing? It works that way with any business. Our friends and family, people we trust, hold the highest standard of recommendations.
"What others say about you and your product, service, or business is at least 1000% more convincing than what you...more
|
|
|
When a client contacts you after visiting your website, can you close the sale?
Closing the sale begins with your website. To create excitement within your client, you have to have a few prevailing tools in your marketing pocket. Consider these 3 tools: ...more
|
|
|
Selling virtually is completely different than selling from a storefront. Without a commercial location, and with your client hundreds of miles away, how are you going to sell?
A home-based business typically acts the same as a studio with a commercial location. They have clients come to their home, market to the people within a 10-mile radius of their home and create connections with the businesses in their community. ...more
|
Find A Photographer
